purple hoodie getting text embroidered on it

Countless brands compete for consumer’s attention spans in an era of seemingly limitless distractions from smart devices and beyond. Research has shown that people’s attention spans are decreasing, making capturing a potential customer’s attention harder. Your business or organization’s story is unique, and your brand identity helps convey that story to members of the general public. Tell that story with help from RIZN Ink’s custom apparel. Here, we’ll show you how to craft a brand identity with the power of RIZN Ink’s custom apparel.

Why Choose RIZN Ink for Custom Apparel In Arlington, TX

At RIZN Ink, we stand out by developing relationships with our clients. We get to know you personally so we can better represent your unique brand through custom embroidery or screen printing. Since 2011, we’ve helped a diverse array of businesses and organizations express themselves through custom apparel. When people wear custom apparel, it works as advertising to increase brand visibility. We utilize the knowledge we’ve gained in our more than ten years in the custom apparel industry to create apparel you’ll be proud to have represent your organization. Our company has been recognized for our exceptional customer service, quick response times, and our range of product options.

The Impact of Custom Apparel on Brand Identity

Blue t-shirts laid out in a row

Brand identity helps differentiate your company from the crowd. It includes elements like your brand’s logo, colors, and name. Custom apparel has the power to showcase your group’s brand identity. 

The following are some ways custom apparel helps support your brand identity.

Consistency

Custom apparel can represent a consistent look for your brand. When someone sees an employee wearing an article of clothing with your logo, design, and colors, it helps let the public know who you are. Members of the public may begin to associate that look with your brand. Businesses with multiple locations can help maintain consistency when the employees have the same uniform. 

Recognition 

Brand recognition takes time to develop, but it can have a powerful effect on your organization. Custom apparel is a way to help promote it. When you see an employee or member of the general public wearing clothing associated with that business, it functions as a reminder of that company. According to research, there is a better chance someone will trust a brand if they recognize it. An excellent example of brand recognition is the iconic Nike “Swoosh” symbol that has adorned countless t-shirts, sneakers, hats, and more.

Discreet Marketing

Custom apparel is not as blatant as other forms of advertising, but it is still noticeable. This makes it an ideal way to spread brand awareness without being too aggressive.

A Feeling of Belonging

Feeling like you belong can increase positive thoughts and productivity. When a team or employees wear a uniform, it may help create a sense of belonging. It also communicates to the general public that these people are part of a group.

From Concept to Unique Brand Expression

a close up photo of "live" being embroidered onto a white shirt

We can beautifully showcase your brand’s image or logo on custom apparel. Our creation process is collaborative. Whether you have a design or need one created, our exceptional and personalized customer service will make the process fruitful. The key to this partnership is listening to you and learning the story you want to tell. Brand expression starts with an idea. Whether it’s your design or one we create for you, we’ll help you translate that into apparel that represents your brand. If we aren’t familiar with your audience’s buying trends, we will research them so we can be confident our products will cater to their needs. The end result of this partnership is durable and high-quality custom apparel that helps express your unique brand identity.

Industries We Serve: From SMBs to Specialized Markets in Arlington, Texas

Since our founding, we’ve helped a wide variety of brands and organizations express themselves with custom apparel, from local Arlington, Texas ministries to small and medium-sized businesses in the greater Dallas-Fort Worth area. 

Some of the clientele we have created custom apparel for include but are not limited to:

  • Gyms
  • Ministries
  • Bands
  • School groups
  • Sports leagues

Some of the ways custom apparel can benefit different organizations include: 

  • Sports teams can experience a sense of unity when they have matching uniforms.
  • Businesses can look more professional when employees wear matching outfits.
  • Workplaces may have increased professional pride.
  • Rock bands can host a raffle to win a T-shirt.
  • Charities can increase brand awareness by having their information on apparel.

Let us harness the power of custom apparel to help craft your brand’s identity.

black tank top with white font on it

FAQs

Q: Can I provide my own design for custom apparel?

Yes! We can take your design and replicate it beautifully on your chosen apparel. 

Q: What sets RIZN Ink apart in custom apparel services?

We get to know your organization or business’ unique story so we can best convey it through custom apparel. Establishing this relationship is a crucial part of how we conduct business.

Q: How long does the custom apparel process take?

Typically, our turnaround time is ten days. Please let us know if you need an order in under 14 days. We will do our best to deliver your order within your desired timeframe. We can handle an order in as little as three days as soon as we acquire the blank clothing.